He started out as a Roman and became a Giant. Dick dubbed the teen sensation “Rick Roman” on American Bandstand in 1956. Gene became established as the “Giant” we know him as today when in 1967, Ron Joseph of WIFI-92FM invited him to co-host his rock ’n soul radio show. They hosted local TV shows together as well. When their musical tastes soon clashed, Gene took his more progressive taste to create a new show called “Giant Gene’s Electric Scene,” “Gene Arnold’s AM Underground and “Giant Step” among other broadcasts. These shows featured top rock stars in concert and in-studio interviews. (The name "Giant" came from his fans, because he stood just taller than another popular Philly DJ, WFIL's Long John Wade.) Next, Gene created "Gene Arnold's American Scene", a program which aired nationally every weeknight on CBS radio. Gene co-produced many area concerts with legendary superstars like The Doors, Jimi Hendrix, Steppenwolf, and The Byrds, and was also heavily involved in the development of the "Philly Sound," writing and producing hundreds of records.